Category Archives: How the smartphone market works

How the smartphone market works – is it all about the apps?

How the smartphone market works – is it all about the apps?
Hardware providers, app developers and players big and small are falling over themselves to get a share of a market that is providing much needed growth in the mobile markets. So what is it that providers in the market grow? Is it the hardware? Is it the app’s and services? Is it the beloved developers who build the apps? Is it the operating system (think Apple vs Android vs Microsoft vs RIM)? Or is it dependent on the platform being deployed widely enough? Continue reading

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