Category Archives: Is Huffpo really about the break a media ceiling?

Is Huffington Post really going to take over the world?

Is Huffington Post really going to take over the world?
Business Insider has produced a chart, sourced from Comscore, (republished below) indicating that Huffington Post is about to shoot past the NYtimes.com and that they’re well poised to beat all the ‘traditional media’ websites. There’s absolutely no doubt that Huffington Post is an absolute trailblazer and online media phenomenon. There’s just one problem with the claim that they’re about to punch through a media industry traffic ceiling. When you take a look at Compete.com’s numbers – which also measure unique’s the same, optimistic looking growth that comScore’s data has produced isn’t just muddled, it simply evaporates.
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